A-Cut-Above Business

Starting a business requires that all aspects and processes pertaining
to it be clearly stated. Indeed, it is imperative that the business idea
id guided by a clearly defined framework that explains all its aspects
to the pioneers and prospective investors.
The business idea
The proposed business is lawn maintenance and landscaping company
situated in Pennsylvania. This business has its mission as the provision
of clean professionally manicured lawns, as well as landscaping services
that would ensure that the lawn and the constituent business to stand
out. Its service provision is aimed at ensuring that it goes beyond the
expectations of the customers.
Business Name
The proposed business name for the company is A-Cut-Above Lawn
Maintenance and Landscaping.
The Four C’s of the Business.
As a small business enterprise, the day-to-day operations of A-Cut-Above
Lawn Maintenance and Landscaping Company will be handled by the
directors. Any investors in the company apart from the pioneers will not
have any control over the day-to-day operations. However, the
performance of lawn cleaning and maintenance activities will be
delegated to the employees, but will be under the direct supervision of
the pioneers (Abrams, 2003).
The key challenge will be ensuring that the lawn maintenance business
can operate efficiently and optimally despite its scattered clients.
More marketing will need to be done so as to ensure that the clients are
as close to each other as possible thereby minimizing the costs of
While it is difficult to ensure that the lawn maintenance services of
the company stand out, it will be imperative that some creativity is
incorporated so as to enhance the competitiveness of the company
(Rogoff, 2007). This will be achieved through customization of the
services where the lawns could be spelling the client’s names or even
“Welcome” message to the homesteads.
While the growth of the company is desirable, substantial finances would
be required so as to purchase equipment and hire workers. In this case,
it will be imperative that a loan of $100000 is solicited from the local
bank so as to fund the activities of the company in the initial stages.
Abrams, R. M. (2003). The successful business plan: Secrets &
strategies. Palo Alto, Calif: The Planning Shop.
Rogoff, E. G. (2007). Bankable business plans. New York, NY: Rowhouse

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